Reflecting on the past two decades, how has the Romanian real estate industry transformed?

The industry underwent a remarkable metamorphosis. Initially resembling the Wild West, with minimal structure and erratic projects, it has evolved into a well-structured, standardized sector, particularly in the office domain. Over these years, the market has gained predictability and quality.

Forte has made notable contributions to urban revitalization through award-winning projects. What’s the company’s current footprint, and how do your projects influence this revitalization?

Holding a substantial 15-20% of the Bucharest office market, we’re currently developing 90,000 sqm of spaces. Our vision revolves around enhancing the urban landscape, ensuring aesthetically pleasing architectural designs. We’ve strategically located office buildings to minimize commute times for employees residing across various city sectors, not just the North.

Building relations with authorities is often a challenge. How does Forte manage this, especially considering your role in the industry association?

Our approach has been open, fostering dialogue between the private sector and authorities. We aim for minimal alterations in urban zoning plans and present our projects comprehensively, aiming for mutual understanding. Being part of AREI has allowed unified advocacy for real estate development, aiding dialogue among stakeholders and pushing for industry improvements.

The pandemic accelerated digitalization. How did Forte adapt to this trend within the real estate sector?

Our digitalization journey commenced pre-pandemic, but COVID-19 accelerated our efforts. We developed Spot.US, an app facilitating workplace organization and resource sharing among tenants. It streamlines desk reservations, notifies cleaning teams, and provides a density heat map, promoting a healthy and efficient office environment.

What are Forte’s plans in the upcoming years?

Our primary focus remains on developing high-end office spaces in Bucharest, aligning with market demands. We’re also keen on mixed-use projects and ensuring successful project exits. Additionally, our future goals emphasize environmental impact and traffic reduction through shared parking solutions.

Any insights on Romania’s real estate office sector?

Bucharest’s office market matches international standards, offering quality buildings, contracts, and economic growth akin to major European cities. It’s an opportune time for foreign investors due to favorable entry prices. Romania’s rapid real estate growth reflects innovation and adaptability rooted in local culture, promising a dynamic future.

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